Collegiate Entrepreneurs' Organization, Delhi University

Today, startups have become a common phenomenon, so much so that statistics show at least 3 startups are founded every second around the globe. And why not? After all, stats also show that one of every 2 startup ideas is going to be a big hit within 5 years of its inception, so it might … Continue reading Amazing Startups that Failed →

There are no elevators to the top. Setting a goal to become an entrepreneur isn't a big deal, but, actually becoming and sustaining it requires loads of efforts. Every individual gets some ideas, but only some can convert them into reality. For a startup, there are various ways to get funded. One of them is … Continue reading How Angel Tax took away wings →

When the Marlboro Man made his first appearance in the year 1954, it ignited a revolution in the world of advertising. Marketing and advertising have never been the same since. From advertisements made of poorly convincing scientific facts to marketing campaigns that are alive in the streets, we have indeed come a long way. One … Continue reading Unconventional Marketing →

Back in early 2012, Uber’s Boston team noticed a problem. On the weekends, customers were unable to book rides. Post midnight, both the riders and the drivers were rushing back home which gave rise to a situation of market disequilibrium. This not only resulted in dissatisfaction amongst customers, but also low reliability. The team then … Continue reading Uber Pricing Model →

Every startup venture has to wade through innumerable hardships and hurdles - securing funds, managing time, legalities, finding the right people, ensuring consumer adoption and much more. All these efforts are ultimately targeted towards generating revenues and profits that spark life into the venture and incentivises it to move forward. No factor influences revenues and … Continue reading Pricing it right! →

Unicorn Start-ups were once considered rare. As of January 2019, there are more than 300 Unicorns around the world with the United States alone being home to more than 100 of them. A Unicorn company or Unicorn start-up is a private company with a valuation of over $1 billion. But where do these Unicorns come … Continue reading THE BILLION DOLLAR RACE →

While conventional businesses dominated commerce all over the world, a relatively unpopular term ‘start-up’ popped up during the late 1990’s. The terms ‘start-up’ and ‘entrepreneurship’ are very common these days and are often used interchangeably with small business. So, let us first understand what a start-up is and how it is different from conventional businesses. … Continue reading A PEEK INTO THE START UP ECOSYSTEM →

In 2011, a group of online gamers collectively solved a problem in merely three weeks that had puzzled scientists for decades. They found the structure of an enzyme that helps AIDS-like viruses reproduce. This communal discovery has become a go-to example that illustrates the benefits of 'Gamification'. Gamification can be defined as a process for … Continue reading Gamification: Play a Business RPG →

India is still in the nascent stage of the digital revolution; at least as far as its e-pharmacy industry is concerned. E-pharma retail industry is expected to grow at an exponential rate in the next 5 years on  account of rising health expenditure, increasing sensitivity over health issues, diversified product portfolios, escalating role of the … Continue reading E-Pharmacy: In and Out! →

Valuation is the process of determining the current worth of an asset or a company. An analyst placing a value on a company essentially looks at the business's management, the composition of its capital structure, the prospect of future earnings, and the market value of its assets. Start-up valuation is simply the value of a start-up business … Continue reading Digging into the DCF Analysis →